Building Your Personal Brand through Social Media-Building Your Personal Brand through Social Media

Video Transcription

Video Summary

The video content is a session on using social media, specifically Twitter, for personal branding and professional development in the medical field. The speakers, Dr. Joshua Joseph and Dr. Joy Wu, discuss the importance of building a personal brand, engaging with others on social media, and leveraging Twitter for networking and staying updated with the latest research. They provide practical tips on maximizing the impact of tweets, such as using hashtags and tagging relevant individuals and organizations. The speakers emphasize professionalism and authenticity in social media interactions. They also address concerns about negative comments and privacy, urging users to be aware of institutional policies and the potential impact of their tweets on career opportunities. Overall, the session provides insights on effectively utilizing Twitter for personal branding and academic engagement in the medical field.<br /><br />Credits: The session is hosted by Matt Sikora from the University of Colorado Entrance Medical Campus. The speakers are Dr. Joshua Joseph from Ohio State University and Dr. Joy Wu from Stanford University.

Keywords

social media

Twitter

personal branding

professional development

medical field

engagement

networking

research

hashtags

privacy

authenticity


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